Branding - Page 7

From personal branding or corporate business branding, entrepreneurs know a strong branding strategy and design are imperative to success. Learn more, here.

Starting a Business

He Started a Multimillion-Dollar Business That Brought Back the Espresso Martini — and Has Some Advice to Save Other Entrepreneurs Time and Money

Tom Baker, co-founder of Mr Black Cold Brew Coffee Liqueur, had a vision for two of Australia's biggest passions.

Thought Leaders

5 Types of LinkedIn Content to Level Up Your Personal Brand as a Thought Leader

Elevate your personal brand on LinkedIn with these five types of content.

Branding

How to Create a Brand Philosophy That Everyone Believes In

Like the ancient mariners who first steered their ships by it, you can help your team find their way with a well-thought-out vision that's communicated to everyone and reinforced every day.

Franchise

How an Idaho State Senator Saved a Beloved Franchise By Hitting the Road In His Camper Van

Peter Riggs' first job out of college was as a Pita Pit franchisee. Years later, he returned as CEO to bring the brand back to life.

More Posts on Branding

Franchise

Why This Mother Daughter Duo Are Making a Killing on Consignment Handbags In New Jersey

For their business to work, Dianne and Gabrielle Melillo need more than customers. They need a community that has total confidence in them.

Marketing

Why Having A Strong Brand Isn't a Luxury — But a Necessity for Business Success

Thomas Edison did not invent the lightbulb. Many people believe he did due to successful branding and narrative-building.

Growing a Business

How Small Businesses Can Score Big Marketing Wins Without Much Money

Just because you're a mom and pop with a limited budget doesn't mean you can't make a splash.

Starting a Business

He Left His Law Career to Start a Ghostwriting Business — Now He Charges Over $100,000 a Book. Here's What It Took to Get There.

Michael Levin taught creative writing to supplement his income. Then he did some math and went all in on a new business.

Branding

Why Personal Branding Matters More Than Ever for Successful Entrepreneurs

In the dynamic and highly competitive business world, personal branding has emerged as a critical tool for entrepreneurs looking to stand out, build credibility and attract opportunities.

Side Hustle

She Started a Creative Side Hustle That Made $100,000 in 10 Months — Now It Earns Up to $10 Million a Year: 'Find Your Niche'

Maura Duggan, founder and CEO of Fancypants Baking Co., transformed a long-time passion into a lucrative business.

Growing a Business

Avoid the Siren Song of Rapid Growth — Why Scaling Too Fast Can Sink Your Startup

By focusing on user experience, staying lean and dominating one market before expanding, you can avoid common pitfalls and build a strong foundation for long-term success.

Growing a Business

He Replicated His Grandfather's 'Crazy' Business Strategy to Create a 'Wow Factor' Product You've Probably Seen in Whole Foods, Target and More

Jack Bessudo and Declan Simmons, co-founders of Tamalitoz by Sugarox, envisioned a product that would pay homage to both of their backgrounds.

Side Hustle

The Side Hustle She Started in a High School Locker Room Hit Multimillion-Dollar Revenue — and Taylor Swift Is a Fan: 'Invest in Yourself'

Elena Bonvicini, now 25, was inspired to start her side hustle during a 2016 visit to her grandparents in Wisconsin.

Business Solutions

What is a Family Office and Why Should It Matter to Entrepreneurs?

Here's how Family Offices can provide patient capital, strategic partnerships and long-term growth opportunities for mission-driven entrepreneurs.

Business News

When This Energy Drink Changed Its Packaging, Sales Skyrocketed to $40 Million. Here's Why It Worked.

Hiball learned an important lesson: "Know what you are, and what your differentiation is."