Consumer: Page 5

Growing a Business

Now's the Time to Rev Up Your Holiday Supply Chain

Don't wait until the last Thanksgiving minute.

By AJ Agrawal

News and Trends

How a Direct-To-Consumer Mattress Start-up Raised INR 11 Cr In Funding

The start-up intends to use the funds for brand building, launching new products and growing the management team.

Growing a Business

5 Creative Ways Consumer Data Can Quickly Scale Your Business

The right applications can benefit both you and your customers.

Marketing

5 Email-Marketing Strategies to Conquer Consumer Inaction

Start creating list segments based on actions users don't take.

Technology

This is How Supply Tech is Solving New-Age Challenges for End-Consumers

To overcome unpredictability in demand, a robust system is needed that offers real-time updates along with end-to-end visibility across the entire supply chain

Marketing

7 Reasons People Hate Your Ads -- and What to Do About It

Accepting these hard truths will help you create better, more effective ad campaigns.

Growth Strategies

Factors Impacting The Growth of Cold Supply Chain Sector in India

As a country with the predominant industry being farming, the need on developing the supply chain with the focus on temperature control is nascent and highly disorganised

Growth Strategies

Lessons from Relationships and Marriage in Developing a Customer Experience Strategy

What is the strategy that brands can look at to offer a superior experience? A key approach is the omnichannel one

Growth Strategies

Humanizing Customer Experience

Conversations are the easiest, most personal and fulfilling way to facilitate interactions between the brand and the consumer

Starting a Business

Let's Have A Yogic Affair

Going nuts with nutrition and breaking the monotony from healthy eating, Nutty Yogi finds a sweet spot amidst leading 'nutty lives but with yogic food'