PR strategy: Page 2
5 PR Tips Any Company Can Use to Get Media Coverage
You went into business to make an impact — here's how to get visibility for your work, so you can benefit more people.
4 Trends That Are Defining the New Era of PR
PR agencies that embrace these four changes will lead the way in the future.
5 Innovative PR Strategies to Boost Your Brand in 2024
Let this year be where your brand's story becomes not just told but celebrated.
Do You Need a PR or Marketing Professional? Here's the Difference
Public relations and marketing go hand in hand and complement each other to achieve a similar end goal.
Should You Hire a PR Firm or a Boutique PR Firm? (And What's the Difference?)
There's little argument that PR efforts are vital, if not downright necessary, to the success of present-day entrepreneurship. But many businesses still debate the merits of taking on an outside agency, and even once they're convinced, what type of firm should they hire: specialist or generalist?
Does PR Actually Help Increase Sales? Yes — Just Do It Right and Be Patient
The value of PR extends beyond immediate numbers, emphasizing long-term brand reputation and loyalty, which ultimately contribute to sustained business success.
How Modern Technology is Rewriting the Rules of Marketing
Over the past decade, we've witnessed a whirlwind of transformative changes that have redefined the very essence of digital marketing.
How Your Social Media Presence Impacts the Success of Your PR Efforts
With platforms undergoing constant changes, what's the best way for brands to navigate the social media chaos to maximize their PR efforts?
How Subscription Models Like Meta Verified and X Premium Have Transformed the PR Landscape
How the verification checkmarks affect the PR landscape, shifting from credibility badges to mere identity confirmations and what this means for genuine brand storytelling in the digital age.
6 Tips for Choosing the Best PR Agency for Your Company
Choosing the right PR agency can profoundly impact your brand's reputation and success. Dive into actionable tips to find the agency that aligns with your objectives, budget and culture.
5 High-Profile Reputation Nightmares Your Brand Can Learn from
Several high-profile PR nightmares provide a window into what works and how not to steer your company through a crisis of confidence.
5 Key Things You Need Before Launching a PR Campaign
These elements will help your company successfully secure media coverage.
What Is Modern PR, and Why Is It Crucial for Your Brand? Here's What You Need to Know.
Learn why modern PR is so essential for your sales!
How to Increase Your Brand's Exposure By Integrating These 2 Tools
Social media excels in direct communications with consumers, while PR builds brand trust and fosters lasting customer loyalty. Together, they form a powerful combination for brand success.
7 Strategies for Being Proactive (Instead of Reactive) in Shaping PR Narratives
This article aims to exemplify the importance of "futurecasting" in public relations, highlighting its importance in today's fast-paced world.