Customer Retention: Page 5

Growing a Business

What NASCAR's Declining Popularity Can Teach Us About Responding to a Changing Market

In February last year, the Daytona 500, the NASCAR season opener, drew a Nielsen Rating of only 5.3. That was an all-time low.

News and Trends

This Is How Good A Customer Service Can Be The Most Important Business Metric

Attracting new customers is much more difficult than retaining one

Marketing

Retain the Shopify Customers You Attract this Peak Shopping Season

The coming weeks will be full of parties, gifts and friends. But don't let another 'gift' slip through your fingers: a customer who's here to stay.

Marketing

How Customer Conversations and Feedback Helped This Photo Company Improve Its Business Model

Matt Munson, the CEO of stock photo website Twenty20, talks about how reaching out to its enthusiastic user base improved the brand.

Marketing

Four Strategies To Help Small Businesses Increase Customer Retention

A few proven tactics to satisfy both prospects and existing customers, earn their loyalty and make more income.

Growing a Business

Your Startup Isn't a Community? Here's How to Change That

To turn consumers into community members, look beyond profit to connect with their passion.

Thought Leaders

How to Tell When It's Time to Quit and Move On

Owning your own business is always a wonderful dream. The reality isn't always so wonderful.

Growing a Business

Don't Underestimate the Power of a Good Newsletter to Drive Business

Few tools are better for retaining and marketing to existing customers than a newsletter packed with engaging and relevant content.

Marketing

5 World Cup Strategies You Can Steal to Make Consumers Passionate Fans of Your Brand

Watch the World Cup for clues as to how you can drive direct-to-consumer growth.

Growing a Business

The One Customer Relations Tip You Need to Grow Sales

Eric Siu lays out why how your customers remember you makes a big difference to your business.

Growing a Business

Novelty Is No Longer the Driving Force Behind the Subscription Box. Here's What Is.

Box delivery itself isn't what's thrilling customers. Brands' complete customer focus and personalization is what drives great experiences and innovations.

Culture

Put Your Mission First and You Won't Have Any Worries About Revenues

The most fun you can have in business is making money doing the right thing for every customer.

Growing a Business

Can the 'Freemium' Model Work For You? Here's How to Know.

Offering 'freemium' products can be a smart way to acquire customers and build a lucrative business, but it's not the right move for every company.

Growing a Business

5 Customer-Retention Tools Will Help Ensure That Your Customers Keep Loving You

Want to become a rockstar at building a base of loyal customers? Retention is key. And tools can help.

Marketing

Optimize the Value of Existing Customers With Facebook's Built-in Tools

Make the most of low-cost options to engage customers, build lookalike lists of promising leads and measure your results.