Customers: Page 2

Side Hustle

This 20-Year-Old Student Started a Side Hustle With $400 — and It Earned $150,000 Over the Summer

Jacob Shaidle launched his barbecue cleaning business Shaidle Cleaning in 2021 when he was just 15.

Growing a Business

She Was Unhappy in Her Job as a Lawyer, So She Started a Business Serving a Comfort Food Staple — And Made Millions

Erin Wade transformed from a dissatisfied attorney to a celebrated chef, author and entrepreneur.

Growing a Business

Customers Are Changing – Is Your Business Ready?

Follow these four strategies to adapt to changing customer demands and leverage them for success

Growing a Business

Want to Double The Profit Generated From a Single Customer? Master This 5-Step Strategy

Promotions are a great tool for e-commerce businesses. However, if not used strategically, they can do more harm than good. With this 5-step strategy you will be able to keep your customers coming back, transforming them into your brand evangelists. With practical tips, learn to identify key customer segments, find products that drive repeat sales and craft effective promotional campaigns that skyrocket customer lifetime value.

Growing a Business

How to Motivate Your Sales Team to Keep Your Customers Happy and Business Growing

From the acquisition right through to the point of sale, the process of building an impenetrable sales team isn't complex but it is calculated.

Growing a Business

How Brutal Honesty Saved My Business From Going Under (Twice)

Here's why saving face should come second to honesty and transparency when your company runs into trouble

Growing a Business

5 Proven Strategies for Retaining Your Best Customers

Treating your customers right also impacts your bottom line.

Marketing

Do People Report Your Emails as Spam? Here Are 6 Mistakes You Could Be Making

When people report your email as spam, chances are your next email will go to the junk folder. Here's what you're doing wrong — and how to protect yourself from spam complaints.

Business Process

Don't Lose Your Customers Again — 6 Strategies for Creating a Customer-Centric Culture

The modern business landscape demands that companies prioritize customer satisfaction to stay competitive. This article discusses six actionable strategies to foster a customer-centric culture within your organization.

Starting a Business

Get Picky With Your Clients — How to Identify and Attract Your Ideal Customer

As a start-up or even an established business facing tough times, it is hard to be picky about customers. But with a little effort and thoughtful planning, you can attract more ideal customers and spend less time doing work that does not align with your business goals.

Leadership

Why Mastering the Digital Experience of Your Website is Crucial for Business Success

One way to ensure that your website or app loads quickly and boosts your conversion is to include Digital Experience Testing before releasing it.

Growing a Business

Identifying and Communicating Your 'Why' Can Transform Your Business — Here's How to Do It

Here's how discovering and effectively communicating your company's purpose can transform its performance, customer relationships and overall success in the marketplace.

Growing a Business

Digital vs. Personal — What's the Best Way to Communicate With Your Customers?

One of the challenges all businesses face is figuring out how much personal support to offer their customers.

Growing a Business

This CEO Scaled His Company From $10 Million to Over $200 Million in 4 Years. Here Are 3 Things He Did to Lead The Company Through Market Disruptions.

When a new trend disrupts the market, navigating a path forward can be challenging. Oftentimes blindly following the crowd without critical thinking can lead to conformity and a loss of innovative thinking.

Growing a Business

He Combined Passion With Exceptional Service to Make His Tattoo Shop Welcoming to All

At Black Serum Tattoo in San Francisco, owner Brücius Zylander creates a judgment-free zone for both tattoo novices and enthusiasts.